AWARDS
Silver, CĂrculo de Creativos Argentinos (DIENTE) in 'Interactive' 2020
When the 2020's pandemic broke out, Enterogermina wanted to launch a PSA campaign to help parents educate their children about hand-washing. A tough task. But what if their favorite characters were the ones teaching them to watch their hands? Using the look & feel of the most iconic and popular cartoons on YouTube Kids, we launched Clean Toons, an animated pre-roll campaign designed to catch kids' attention with videos showing their favorite characters washing their hands in-between adventures.